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Win National Account Shelf Space With Data-Backed Category Strategy

We serve as the outsourced category bench for CPG brands, scaling growth via sell-in, GTM, and KPI tracking.

Bevcomgroup: Win National Account Shelf Space With Data-Backed Category Strategy

[01]

New Item Sell-In Materials

Retailer-ready decks using trusted Category data to deliver sized, data-backed asks for shelf space.

[02]

Go-to-Market Strategy

Sequenced roadmaps defining priority channels, optimal pricing, and high-performance pack architecture.

[03]

Retail Space Strategy

Fair-share diagnostics and planogram scenarios to reallocate space meeting actual consumer demand.

[04]

Assortment Optimization

Analytical add/delete recommendations to maximize productivity per square inch of retail space.

[05]

Performance Tracking

Real-time KPI monitoring to validate commercial execution and ensure distribution targets are met.

[06]

Syndicated Data Insights

Translating complex Nielsen and IRI datasets into actionable insights that win at the retail level.

[07]

Competitive Analysis

Deep-dive benchmarking to identify growth white space and defensive positioning against rivals.

Core Pillars

[01]

New Item Sell-In Materials

BevCom Group builds retailer-ready materials using data buyers trust, delivering a sized ask for distribution and facings.

[02]

Go-to-Market Strategy

We define priority channels, pricing, and pack architecture through sequenced, tracked roadmaps.

[03]

Retail Space & Assortment Strategy

We reallocate retail space to meet real demand through fair-share diagnostics, add/delete recommendations, and planogram-ready scenarios.

CPG Category Solutions for Mid-Growth Brands by BevComGroup

BevCom Group partners with emerging and mid-sized CPG brands that have retail traction but lack an in-house category management bench. While national accounts demand high-level category data, most growth brands aren’t yet staffed to provide it.

Your Growth Bench

We deliver account-specific category strategy using any data your project requires—no generic templates. Our full-funnel approach spans from strategic planning to the final shelf ask. Built for agility, we empower lean commercial teams to win at speed.

Submit a Target Buyer or an Ask

During our first call, we’ll review real, named account work and map out exactly how we will lead your sell-in, space strategy, and KPI execution.

Type of ask
New item sell-in
Go-to-market
Space
KPI / tracking
Other

National accounts run on category data, and we serve as the outsourced bench that transforms that data into a winning shelf ask.

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